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Where do you come from and our vision

TheHappeny mission is to bring the events into the modern dimension of multi-channel and multi-sensory experience.
It is aimed at organizers, partners and sponsors of events, events tours & point-of-sale network, local marketing events.

How we make it happen

We conceive, develop and make available highly customizable services and contents, capable of creating satisfaction, amazement, delight and recognition for all guests of an event. 

 

TheHappeny pursues a “human digital” approach based on the synergistic contribution of two fundamental components:  

 

  • The enabling of TheHappening® digital platform 

  • Event formats designed to leave a mark before, during and after 

Why TheHappeny?

TheHappening® digital platform

 

  • A unique solution to manage organizational complexities
  • Maximum end-to-end control
  • Easy-to-use
  • Designed to build relevant and memorable customer journeys for top CSI
  • Web3evolutionaryfeatures

Format and content

 

  • Creative formats and contents designed to reach top KPI’s
  • 250+ events per year creating organizational and cost synergies
  • Consolidated network of key-note, performer, experts and specialist in different content area

Platform

One SAAS event solution platform» able to support the objectives of 3 different targets. 

Our solution guarantees:

  • to clients and partners: high level of control and and depth of analysis;
  • to end users: a simple and high-impact experience.

BACK-OFFICE MANAGEMENT

Distribution organization management

  • Distribution organization hierarchy

  • Superuser account management

  • Account management

  • Complex organizaton

  • Rights definition

  • Rights definition

Product and benefit definition

  • Multiple attendance right types

  • Multiple benefit bundle

  • Hospitality management (in platform e via API)

  • Allocation by account

  • Allocation by account

  • Allocation by account

Event planning

  • Multiple attendance right types

  • Multiple benefit bundle

  • Hospitality management (in platform e via API)

  • Allocation by account

  • Allocation by account

  • Allocation by account

CUSTOMER JOURNEY AND KPI's OPTIMIZATION DASHBOARD

Host management

  • Campaign tool

  • Member-get- member

  • Rewarding and benefit solution

  • Survey campaign tool

  • Multi-channel

  • Variable number of referrals

  • Digital and more (NFT included)

Monitoring e analytics

  • KPI's real-time monitoring

  • User-experience analytics


Web3 feature

  • Token gating

  • Smart contract generator

  • Data analysis

  • User-friendly NFT app


Format and content

Ad hoc formats and contents

Catalog format and contents

How we make it happen

1. Delighted guests 

2. Best KPI’s achieved 

 

=Increased customer equity 

=Enhanced employer branding